You’re familiar with the futuristic question, “Where do you hope to be 5 years from now?” Although we can do our best to plan, it’s hard to predict. We can have an outcome, follow an outline, but can’t prevent obstacles. Whether we chase our goals or they change, a lot can happen in 5 years, I can vouch for that, verified by my very own venture.
I didn’t start writing about music in 2011, but that’s when I took a step and started my own site. I don’t know if where I am now is where I thought I would be, I don’t know if that even matters. What I do know is that I’ve come quite a way since then, and you, loyal readers, have come with me. I have written about international artists, have international readers, and now, for the first time in my life, I will physically be going international.
I posted about 60 articles in 2011, 5 times more than I did last year, yet only reached about 3,000 readers, mostly coming from the U.S.A., U.K., and Canada. Some of my articles only captured less than 10 clicks. I went international immediately with my interest, writing about Maria Jordan, the Keltic Cowboys, and still one of my most searched artists, Alexi Murdoch. I posted nearly the same amount of articles in 2012, including international artists Izzy Marie Hill, Jed Appleton, the Christopher Coleman Collective, the Spinlords, Being Buffalo, and another article on Maria Jordan. With resiliency, my readership doubled to around 7,000.
In 2013 I wrote 20 fewer articles, but I again shared my love for Being Buffalo. My article accumulation slowed down to only one a month, as I only wrote 12 articles that year. The countries that my readers came from also changed, as my top 3 were the U.S.A., Brazil, and Mexico. In 2015 I not only waxed poetic once again about Being Buffalo, but I started another Soundcheck side project: An actual slam poetry troupe. My top 3 countries once again did some shifting – in 2015 they were the U.S.A, Brazil, and Italy. This is my 3rd article of 2016, and the top 3 countries sitting strong at the top are the U.S.A., Brazil, and France.
Since I began, artists I’ve written about have went from local to L.A., from opening act to winning a million dollars on a singing show, like Katie O, from singing in coffee shops in Phoenix to playing shows all over the world, and winning 3rd place in Shunde Idol despite being sick and not speaking Chinese, like Ree Boado, have lit up our lives and showed us what a supergroup would sound like, like the Chelsea Girls. I love the local loyalty because I can build a base – I can go to shows and shake hands and smile at people, but I am also appreciative of my fans from afar. Five years after starting my site, all I can really say is I am where I am, I’m where I’m meant to be, and where I will be soon is Italy and Greece, so send me suggestions of shows to see, artists to applaud, or let’s have lunch! My goals are going global!